16 N. Curtis Road Boise, ID 83706 208-490-7476

The Frequency Illusion of Car Shopping

Yes, You're Seeing Things

Have you ever noticed how once you start shopping for a car, you suddenly see that model everywhere? It’s almost as if the universe is pointing out just how popular your choice is. For example, when you’re in the market for an SUV or crossover, it seems like every other vehicle on the road is one. Fear not! This isn’t some bizarre automotive conspiracy; it’s actually a trick your brain is playing on you. Welcome to the “Frequency Illusion.” Did you know it’s also a reflection of a broader trend in the car market.

A Look Back at SUVs and Crossovers

Remember when SUVs were just big, rugged vehicles meant for off-roading and hauling gear? Oh, how times have changed! These days, SUVs and crossovers have evolved into versatile, family-friendly rides that blend style with practicality. From their early days of rough-and-tumble adventuring, they’ve transformed into some of the most sought-after vehicles on the road.

What’s Driving the Trend?

  • Space and Comfort: One of the biggest draws of SUVs and crossovers is their spacious interiors. Whether you’re carting around the family or heading out for a weekend getaway, these vehicles offer the room you need without compromising on comfort. Think plush seating, ample cargo space, and a smooth ride that makes long trips a breeze.

  • Family-Friendly Features: Speaking of families, these vehicles are designed with you in mind. Features like easy-access rear seats, plenty of storage compartments, and top-notch safety systems make SUVs and crossovers perfect for family life.

  • Performance and Capability: Many drivers appreciate the all-wheel drive (AWD) options and impressive towing capacities that SUVs and crossovers offer. Whether you’re navigating through snow, tackling a rough trail, or pulling a trailer, these vehicles are up for the challenge.

  • Safety First: Safety is a top priority, and modern SUVs and crossovers are packed with advanced safety technologies. From lane-keeping assist to automatic emergency braking, these features help keep you and your loved ones safe on the road.

What’s New and Exciting?

  • Electric and Hybrid Models: Going green has never been easier! The rise of electric and hybrid SUVs is making eco-friendly driving accessible without sacrificing the space and power you love. Brands are rolling out more options than ever, so you can find a green ride that suits your style and needs.

  • Tech Upgrades: Technology is making its mark with cutting-edge infotainment systems, seamless smartphone integration, and advanced driver-assistance features. Imagine having a state-of-the-art navigation system, voice-activated controls, and more right at your fingertips.

Looking Ahead

  • Continued Growth: The popularity of these vehicles shows no signs of slowing down. Market projections suggest that SUVs and crossovers will continue to be a dominant force in the automotive world, with even more exciting models and features on the way.

  • Innovative Designs: Manufacturers are constantly innovating, with new designs and performance enhancements to keep up with changing consumer preferences. Expect sleek, modern looks combined with even more advanced technology.

What Does This Mean for You?

With the growing popularity of SUVs and crossovers, there are a few things to consider when you’re ready to make your next vehicle purchase. Here’s how you can make the most of this trend:

  • Wide Selection: Many dealerships, including ours, are expanding their inventory to include a variety of popular SUVs and crossovers. If you’re interested in a specific model or feature, be sure to explore the options available.

  • Expert Advice: Our knowledgeable staff is available to help answer any questions you may have about different models, features, and the latest automotive trends. We’re here to guide you in finding the vehicle that best fits your needs.

  • Personalized Service: We offer personalized assistance to help you navigate through the selection process. From arranging test drives to providing detailed information on each vehicle, our goal is to ensure you have a smooth and informed buying experience.

Ready for the Road?

There’s never been a better time to explore the world of SUVs and crossovers. With their impressive features, versatility, and the exciting innovations on the horizon, these vehicles are truly making waves. Stop by our dealership to check out our latest models, or give us a call if you have any questions. We’re here to help you find the perfect ride!

Happy driving, and we look forward to seeing you soon!

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Eclipsing The Car Industry With Inspiration!

When Day Turns to Night: The Celestial Car Parade of April 8th, 2024

2024 Total Solar Eclipse
Source Wikipedia:

In an ironic twist of fate, the sky turned on its own high beams on April 8th, 2024, as a total solar eclipse carved its path across the USA. While everyone was focused on the sky it’s a good reminder of just how the Sun, Moon and stars have influenced the naming of cars here on Earth.

Which of these do you remember?

Mitsubishi Eclipse - Inspiring Namesake

The Mitsubishi Eclipse was a sporty car produced by Mitsubishi Motors for four generations, spanning from 1989 to 2011

Generations and Collaboration:

  • The first two generations (1989-1999) shared their platform and parts with the Eagle Talon and Plymouth Laser, which were essentially rebadged versions under Chrysler's Diamond-Star Motors partnership with Mitsubishi.

  • The third and fourth generations (2000-2011) became more distinct from their Chrysler counterparts, offering Mitsubishi's unique design language and engineering.

The Eclipse Name Fades (2011): Production of the Eclipse coupe ended in 2011, and Mitsubishi opted not to introduce a direct successor.

A New Dawn: The Eclipse Cross (2018-Present): While not a replacement, the Mitsubishi Eclipse Cross, introduced in 2018, carries on some of the Eclipse's sporty spirit. It's a compact SUV that boasts a stylish design, available turbocharged engines, and a focus on handling, reminiscent of the earlier Eclipse.

Chevrolet Equinox:

While a solar eclipse might cause a temporary blackout in the sky, on Earth we have 2 Equinoxes each year.

Vernal Equinox (Spring Equinox): This occurs around March 20 or 21 in the Northern Hemisphere and marks the beginning of spring. In the Southern Hemisphere, it's the beginning of autumn.

Autumnal Equinox (Fall Equinox): This occurs around September 22 or 23 in the Northern Hemisphere and marks the beginning of autumn. In the Southern Hemisphere, it's the beginning of spring.

Introduced in 2004 for the 2005 model year, the Chevrolet Equinox has been a popular choice for families for over two decades. It replaced the Chevrolet Tracker and Chevrolet S-10 Blazer, offering a more contemporary and refined take on the compact SUV segment.

Generations of Illumination (2010-Present):

  • Second Generation (2010-2017): This iteration, produced from 2010 to 2017, offered a significant redesign with a more modern look, improved technology features, and the option of a V6 engine for those seeking extra power. Exact production figures are difficult to find, but sales remained strong throughout this generation.

  • Third Generation (2018-2024): The current generation, introduced in 2018, continues production today (as of April 2024). It boasts a sleeker design, further enhanced technology options, and a focus on fuel economy with a turbocharged engine.

Embracing Electrification and a New Dawn (2022-Present): In 2022, Chevrolet unveiled a significant addition to the Equinox family – the Equinox EV, an all-electric version. This zero-emission offering signifies a new dawn for the Equinox, mirroring the way the sun ushers in a new day after an eclipse.

A New Chapter Awaits (2024): Just this year (2024), Chevrolet announced the fourth-generation Equinox, set to arrive for the 2025 model year. This iteration boasts a new platform, updated design, and continued focus on fuel efficiency.

Ford Galaxy - Looking To The Stars

Aptly named after the sprawling cosmic systems we can only dream of exploring, the Ford Galaxy will glide under the eclipsed sun, perhaps pondering its place among the stars. On this day, it's not just another vehicle on the road but a nod to the vast universe beyond.

Ford Galaxie (1959-1974): This was a full-size car produced in North America for several decades.

Ford Galaxy (1995-2023): This was a large MPV (multi-purpose vehicle) marketed in Europe. Introduced in June 1995, it was the first Ford-branded MPV produced and sold outside of North America. Production officially ended in April 2023. It was a popular choice in the European market for families for over 27 years

Tesla Roadster (Starman Edition): A First Car in Space

The Tesla Roadster (Starman Edition) isn't just a car; it's a unique piece of automotive and space exploration history. Unlike the Ford Galaxy, which is a mass-produced vehicle, only one Tesla Roadster Starman Edition exists.

Here's what makes it special:

  • First Production Car in Space: In February 2018, this 2010 Tesla Roadster became the first production car launched into space. It wasn't intended for actual driving, but rather served as a test payload for the inaugural flight of SpaceX's Falcon Heavy rocket.

  • Starman Behind the Wheel: Adding to the theatrics, a mannequin clad in a SpaceX spacesuit, nicknamed "Starman," sits in the driver's seat. With David Bowie's "Space Oddity" playing on repeat, it became a pop-culture touch embedded in this historic launch.

  • Celestial Journey: The Roadster wasn't launched into a traditional orbit around Earth. Instead, it follows an elliptical path around the Sun. Websites like [whereisroadster.com] allow you to track its current location.

So, during a solar eclipse, the Tesla Roadster Starman Edition isn't just another car on the road. It's a tangible reminder of humanity's growing ability to explore space, with a dash of Elon Musk's signature audaciousness.

Nissan Titan: A Truck Named After a Moon of Eclipses

The Nissan Titan, named after Saturn's largest moon, isn't just a powerful truck – it's a vehicle with a celestial namesake

Land of Eclipses: Due to its position around Saturn, Titan frequently experiences solar eclipses. Unlike Earth, where these events are rare, Saturn's tilt allows its moons to pass more often in front of the sun from the perspective of an observer on Saturn.

Production Timeline:

  • First Generation (2004-2015): This initial version established the Titan's foundation and continued without a major redesign for over a decade.

  • Second Generation (2016-Present): Introduced in 2016, the second generation offered a significant refresh along with the Titan XD variant, designed to bridge the gap between light-duty and heavy-duty trucks.

Volkswagen Phaeton: A Shining Star (Though Short-Lived)

Luxury Farewell (2002-2016): While the name implies brilliance, the Phaeton's production story is a bit different. Introduced in 2002, it was Volkswagen's attempt to enter the luxury car market. Despite its impressive features and engineering, sales fell short of expectations. Production ended in 2016.

Ford Orion: A Constellation on Wheels

Production Years (1983-1993): The Ford Orion was a small family car produced by Ford Europe from 1983 to 1993. It was based on the popular Ford Escort but offered a more traditional four-door saloon body style with a separate trunk instead of a hatchback.

A European Star: The Orion was primarily sold in European markets and achieved decent sales success, particularly in its earlier years. Over 3.5 million units were produced during its ten-year production run.

Ready to experience something out of this world? Swing by our dealership and check out our stellar lineup of cars! Whether you're into sleek sedans, rugged SUVs, or powerful trucks, we've got the ride you're looking for. Come in today and see for yourself - who knows, you might just find your own eclipse of a deal waiting for you!

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May The 4th Be With You And Your Car

Rogue One To Sales Leader

Do you remember when Nissan released a limited edition version of their Rogue model called the "Rogue One Star Wars Limited Edition." This special edition vehicle was inspired by the movie "Rogue One: A Star Wars Story" and featured various cosmetic elements related to the film, such as Star Wars badging, floor mats, and a special key fob.

And it's not just Nissan, Star Wars Fan's for years have celebrated May 4th to celebrate all things lightsabers, droids, and the never-ending struggle for galactic peace. But let's be honest, the Force is notoriously unreliable when it comes to fuel efficiency.

The Falcon's Fuel Consumption

While spaceships like the Millennium Falcon may zip through hyperspace, their fuel consumption habits leave much to be desired. And let's not even get started on the Death Star's carbon footprint. Who needs a giant laser beam when a solar panel array would do wonders for the galaxy's energy crisis?

Your Fuel-Efficient Destiny Awaits

We understand that even the most devoted Jedi warriors need a reliable ride here on Earth. We may not be offering X-34 landspeeders (yet), but we do have a stellar selection of fuel-efficient vehicles that won't leave you stranded in the Tatooine desert (or your local grocery store parking lot).

Ditch the Death Star's Carbon Footprint

So, this May the Fourth, ditch the unreliable hyperdrives and questionable energy sources of the Star Wars universe. Come on down and test drive a car that will get you where you need to go without breaking the bank (or the galactic economy).

Remember, even Jedi Masters need a good car. Don't let your galactic adventures be fueled by regret. Shop from our excellent selection of gas saving cars and may the good fuel economy be with you!

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Winter Driving - It's No Joke

Cold Weather And Snow Are Just Around The Corner

As the temperatures drop and the snow begins to fall, it's important to remember some basic winter driving safety tips. By following these simple guidelines, you can help ensure a safe and enjoyable journey for everyone involved.


Depending on where you live, winter driving conditions can vary greatly. In some areas, snow and ice are a regular occurrence, while in others, it's more of a rare event. No matter what the conditions are like in your area, it's always important to be prepared for the worst.

Before setting out on a winter drive, make sure your car is in good working condition. This means having a full tank of gas, making sure all your lights are working, and having snow tires or chains if conditions are particularly bad. It's also a good idea to let someone know your planned route and expected arrival time, just in case you run into trouble along the way.


When driving in winter conditions, take your time and don't be afraid to give yourself extra space between you and the car in front of you. It takes longer to stop on slippery roads, so you need to give yourself plenty of time to brake. And if you do start to skid, resist the urge to panic. Instead, focus on steering into the direction of the skid until you regain control.


If you haven't driven in snow before then you should consider having someone take you to a safe location to practice. Once you feel confident behind the wheel, then you can start venturing out on your own. Just remember to take things slow and be extra cautious until you get used to the conditions.


Before the winter driving season begins, check your used car carefully. Inspect the tires for tread depth and add all-weather tires when needed. Be sure your car has snow scrapers, a shovel, and kitty litter or rock salt in case you need extra traction.

Are you confident in your car's ability to drive in snow? Check with our knowledgeable sales staff to find a reliable car that will help you brave the winter roads in style. Stop by today and take a test drive!


Is An SUV Right For You


SUVs are one of the most versatile vehicles on the market. They offer great family legroom and more storage for gear than a regular car making them ideal for family vacations.

What Are The Different Types Of SUVs

If you're in the market for an SUV, first, consider what size will best suit your needs. There are small SUVs (also called crossovers), midsize SUVs, and large SUVs.

  • Smaller SUVs offer better fuel economy and easier maneuverability, while large SUVs can accommodate more people and gear.

  • Crossovers are based on a car chassis, so they have unibody construction and usually offer better fuel economy than truck-based SUVs. They also tend to be smaller and more maneuverable than truck-based SUVs.

  • Midsize SUVs offer a happy medium between crossovers and large SUVs. They're big enough to comfortably seat up to eight people, but not so large that they're difficult to park or maneuver.

  • Large SUVs are the largest and most expensive SUVs on the market. They offer the most passenger and cargo space, but can be difficult to park and maneuver. They also tend to have poorer fuel


Next, decide what kind of features you're looking for in a SUV. Do you need four-wheel drive for off-roading or bad weather? Would you like a third row of seating to fit more passengers? Do you need a lot of cargo space for hauling gear?


Ready to start shopping for an SUV? Check out our inventory of new and used SUVs. We've got a wide selection of makes and models to choose from. If you're unsure of what SUV is right for you, our friendly and knowledgeable staff can help. Stop by today and take a test drive!



Do We Really Need Car Touch Screens

What started out as a way to view your car’s rear view camera soon started displaying everything from your radio, temperature controls and everything in between. They’re in almost every new car on the market, and their prominence is only going to increase in the coming years. But do we really need car touch screens?

The answer, it turns out, is a resounding yes… and no.


On the one hand, car touch screens make it easier than ever to control your car’s various systems. You can change the music, turn on the AC, and even adjust your seats without ever taking your hands off the wheel.


On the other hand, car touch screens can be dangerously distracting. Especially if you are not that familiar with where  all the controls are. It can take your eyes off the road for vital seconds that could mean the difference between life and death.

While touchscreen displays can be distracting, many car manufacturers are trying to design them in a way that minimizes driver distraction. Some features that are being implemented include:


- touch screens that can disappear into the dashboard

- voice controls

- heads-up displays that project images onto the windshield

- gesture controls


Ultimately, it is up to the driver to decide if a car touch screen is right for them. If you can use it without taking your eyes off the road, then it can be a valuable asset. But if you find yourself constantly fumbling with the controls, it might be best to stick with good old-fashioned buttons and knobs.


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